Search Engine Advertising
Be on top of search results
There is no more effective way of advertising than search engine advertising. Internet users search for a specific product or service. And when that happens: You will be right there.
Whenever an Internet user searches in Google for a keyword that is relevant for your business, Google will show your advertisement. You will only have to pay if there is an actual click on the advertisement.
Visit our Google Adwords Certification page.
We specialize in Google Adwords through monitoring and consulting on your advertising campaigns in order to:
- Control your budget
- Advertise on the right search words and phrases
- Use the right advertisement text
- Optimize results
Google Adwords Campaign Set-up
The set-up of a campaign and choosing the right keywords is a time consuming process:
- Register Google account
- Consult to the clients on which strategy to choose
- Choice of relevant keywords
- Analysis of keywords in terms of competition and costs within Adwords
- Finalize the list of keywords
- Finalize advertisement text
Monthly detailed contents report
- Analysis of effectiveness various keywords
- Consult on which campaigns to use
- Consult on Adwords budgets
- Consults on changes in advertisement texts and effectiveness
We also offer other pay per click tools on search engines such as Yahoo and MSN.
Why us Adwords? Succes story
How does it work?
Visibility on Google
Whenever an Internet user searches on the keywords or phrases we chose for your company, Google will show your ad right next to the search results. You will reach potential customers, who are already interested in what you have to offer.
Draw customers directly
Customers simply click on your advertisement and go directly to your website. You can choose which page opens (landings page).
Behaviour tracking
Through the use of Google Analytics we can see exaclty what the visitor did on your website when he clicked. This is a unique way for measuring the succes of your efforts.
Targeting
Google Adwords provides various ways to specifically target your customers
Keywords
Choose specific keywords. Let's say you are selling bikes on Curacao. We can use the keyphrase: buy bike on curacao. Whenever someone searches on that keyphrase, your add will appear. When this person clicks on your add you will have a highly potential customer.
Different advertisements
We can change advertisement text at any time and even use multiple advertisement. Through statistics analysis we see what works best for your campaign.
Countries or languages
We can even target different languages and/ or countries. For example just on the Dutch Antilles, United States or the Netherlands.
The costs
Control
You don’t have to worry about costs, because with Adwords you decide what you spend. Of course we will advice you on the amount.
Decide on a maximum budget
You decide on what you spend on the Adwords per day. When your daily budget reaches it limit, the showing of Adwords will stop and resume the next day. For example, you can have a daily maximum budget of $5 and set your costs to a maximum of $0,10. You can get 50 relevant leads a day. You can of course stop your Adwords at any given moment.
Payment method
In the Dutch Antilles it is only possible to pay with credit card. The following cards are accepted: American Express, JCB, Mastercard/ Eurocard, Visa, and credit cards with the logo of MasterCard or Visa. You pay directly to Google.